Nikki Finke, the veteran entertainment journalist who founded Deadline in 2006, died early Sunday morning in Boca Raton.

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Deadline Hollywood Daily was founded by the famous reclusive Finke as a 24/7 Internet version of her long-running print column "Deadline Hollywood" for LA Weekly.

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She shared firsthand accounts of how she saw the entertainment industry and was unafraid to criticise its biggest players.

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Her frequently biting, acerbic posts called out wrongdoing and wrongdoers as she saw fit, making her a hero to many assistants and below-the-line employees 

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Many of showbiz's top players were enraged by Finke's no-holds-barred attitude, while others were delighted.

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She frequently landed huge exclusives, and when they were confirmed by communications teams or publicists, Finke would update her story with her signature "Toldja!" Among

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Her "live-snarking" of Hollywood awards shows such as the Oscars, Emmys, and Golden Globes was one of Finke's most famous or infamous assignments.

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She labelled many of those live blogs with phrases like "come for the cynicism...stay for the subversion."

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